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‘Big 3’ iPhone 4S Pre-Order Report Card: How Did They Do?

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The iPhone 4S launched yesterday to line ups across the country. For those that didn’t line up, online pre-orders from Apple actually arrived on time (while some are still in transit).

But what about iPhone 4S ‘reservations’ offered to customers from Rogers, Telus, and Bell? How well did these carriers and their brands handle the iPhone 4S launch?

Rogers iPhone 4S reservations are still stuck in limbo, and the same can be said for pre-orders from Telus and Bell. What carrier handled the iPhone 4S pre-order the best based on your experience and that of your friends and family? I’ve added Fido, Virgin, and Koodo to the list as well.

Take your vote below:


Have you received your carrier reserved iPhone 4S yet?

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  • bubba

    Rogers reservation still hasnt arrived, im guessing monday at the earliest. Im 32nd on the reservation list, there should be no acceptable reason as to why I didnt get it on launch day. Yet again rogers customer service shines through. What a joke

  • bubba

    Rogers reservation still hasnt arrived, im guessing monday at the earliest. Im 32nd on the reservation list, there should be no acceptable reason as to why I didnt get it on launch day. Yet again rogers customer service shines through. What a joke

  • brad

    I didn’t get my pre-ordered phone from Rogers on launch  day and didn’t get any notification of when I could expect it, so I went to a Telus store and got one there.

  • aarmstrong

    I just walked in to my local Telus and bought an iPhone 4S 32G white yesterday without even having one reserved. Ah, the joys of living in a small, sheltered town 🙂

  • Anonymous

    They enjoy your $40 though.

  • Swotam

    I reserved with Fido on the 7th and as of today my order is still In Progress. Haven’t heard a thing from them via email either. In the meantime, yesterday, I walked past a Wireless Wave store at 8 am on my way to work. They had zero line and stock of the 4S so I got it from them and was out in 10 min.

    The reservation system is a joke, but then that’s about what you’d expect from a Rogers operation.

  • thebruce

    I reserved online Thurs with Rogers, and was told that the store would have them in stock Friday, FCFS. I went in Friday to 3 people ahead of me and picks one up (upgraded from 3GS). Reservation not needed, afaik, an the $40 as with everyone will be refunded. Also have the $50 mail in rebate.

    If you reserved, check out some Rogers stores nearby to see if they have any for walk-ins. You might get one regardless of your reservation.

  • Timbit13

    Everything said is the reason why I did not pre order. I lined up at Rogers and was able to have my new phone even before the Apple store was even open. I would never trust Rogers to their word. They never keep it.

  • iamlynda

    I pre-ordered via phone on pre-order day, rec’d conf number and location to p/u my phone on 14th ( didn’t want it del to my home as I would not be there). Yesterday I go to the location and big surprise they are sold out and don’t know anything about my confirmation #. Pissed off!! Go to kiosk in same mall tell th my story and after I say “why am I leaving Rogers to get the same shitty service from Bell” they come up with a phone for me. Rating: Bell Sales: FAIL. Zain at Bell kiosk Northtown Mall, Edm: 5 stars

  • DZ

    My pre-order with Rogers was complete by 6:03 am last Friday. I was 378th in the queue when done. I’m still “In Progress”. Nothing from Rogers. They have my $40 and I have nothing so far. Considering going to local store to see what they have.

  • DZ

    My pre-order with Rogers was complete by 6:03 am last Friday. I was 378th in the queue when done. I’m still “In Progress”. Nothing from Rogers. They have my $40 and I have nothing so far. Considering going to local store to see what they have.

  • Anonymous

    My preorder from Rogers showed up at my selected store by 11am on Friday.  When I first placed the order for a black 16gb, I was around number 350.

  • Marcc

    I pre-ordered with Telus and got it on launch day at 9am. 🙂

  • Gamehunter420

    Walked into Fiture Shop today, “lots” in stock, no lines no waiting. Ported my number over from Rogers, done in 30 mins 🙂

  • Daniel

    Still haven’t gotten mine.  Started at 1594 when I placed my reservation on Friday the 7th and currently still 975.  Poor job by Rogers.  Pre-Orders should have been handled before stores got!

  • Flyboy88

    I walked Into a store at 4pm and walked out with one

  • Pre-ordered from Bell 20 minutes after their phone lines opened on October 7th. Was told that my iPhone wouldn’t ship out until October 14th and that I would probably receive it on the 18th or 19th so I wasn’t surprised when it didn’t arrive yesterday.

    My one gripe is that I was never given a working tracking number. I called in three or four times and was only ever able to get an ‘internal tracking number’ from Bell that didn’t work for Canada Post. A user on this site tipped me off to a working reference number to track my phone and it’s supposed to be delivered by Monday, a day earlier than I was actually promised.

  • Jason

    Online preorders from Apple did NOT arrive on time, unless you’re in Vancouver. Please research your information first.

  • Anonymous

    Apple pre orders all shipped by the 14th, which is EXACTLY what the website said.  No where did it say delivers by the 14th.

  • Vic Chan01

    I wish the vote question is “Which Carrier Handled iPhone 4S Pre-Orders the ‘Worst’?” then I will definitely pick rogers…

  • Anonymous

    That 50$ mail in rebate is a credit to your account because they charge 50$ more than anyone else. Luckily I called into Rogers, spent an hour with retentions, and had them reduce the cost of my plan to make up for this whole thing

  • Anonymous

    Good luck i was 890 and didn’t get in progress until Thursday night. Tried every store within a reasonable distance of me and all were sold out, but you’ll probably be able to get one faster by going when the next shipment comes in this week

  • Anonymous

    This was a learning experience for the carriers for sure. The demand for the 4S was way higher than any other device they had previously put on their reservation systems.

    Hopefully they clean this up for the next big device launch.

    My vote goes to Apple for handling their launch day pre-orders the best!

  • Amen.

  • In regards to Rogers:  What’s the point of the reservations if the stores just hand out their inventory to the first person to stand in line that day?

    Shouldn’t the first phones (or at least a percentage of them) go to the reservations, and the rest are available for those willing to stand in line?

    Personally, I get the feeling that the reservation system at Rogers was just a ruse to get people that didn’t want to stand in line.

    When I went to the store, they were available to anyone that walked up, and they had 10 available for sale with no takers, but there were none available for reservations.

    What that tells me is the reservation system is poorly planned, or merely just a way to get people to think they are getting special treatment when they aren’t.

    Everyone I know on Rogers who reserved a phone ended up walking into a store, and grabbing a phone in quick order.  Seems like a joke…

  • Vitamin_vee

    I woke myself up at 3am on Friday to make an online reservation with Rogers. I was around 350 in cue all week. Had mine available on launch day at my selected Rogers store. I’m not sure if it had anything to do with it, but I had about 2 weeks remaining on my previous 3 year contract.

  • same here 😀

  • Danada

    I went with Fido. I was around 780 in line it changed to in progress around 5pm on Thursday night. I’m still waiting. I only received the initial email stating that my phone was reserved. well I guess this is their way of guaranteeing sales for the second batch. I know the last time for the 4 I was in line for their second batch and was next to get one but decided it wasn’t something that I really needed and just walked out of line. lol I shocked myself. I had pretty much the same thought as all of you, reservations meant that if the carrier store you reserved it at had one in stock you would be at least notified to come get one. but now I’m thinking there is an iPhone in transit with my name on it and when that phone reaches the store I chose I’ll get a call to go get it. It’s not a bad system but it is really misleading. Most people waking up a 3am to reserve are going to be the ones that want it first. I was one of them. I think I’ll be happy when I go pick up my phone when everyone else thought it was out of stock lol

  • Ruby

    I reserved my phone through Fido website on Oct. 7 at 2:50am PST and was #38 (national list) for the 64GB white iPhone 4S. When I checked on Oct. 10, I was #33. It became “in progress” on Oct. 11, but only shipped on Oct. 13. Did I receive my phone on Oct. 14 launch day? NO.

    I called all the stores that sell Fido phones in Vancouver at 10am on Oct. 14 and they had already sold out of the 64GB white ones. Same answer in the afternoon/evening.

  • I got my iPhone 4S 32gig at 11am on Friday. The only bump in the process was how overwhelmed the Rogers activation system was. About 45 minute wait to activate it and I was served immediately on arriving.

  • NL

    I couldn’t wait for the Fido res to get shipped and went to the fido store directly on launch day. Got my wife a 16Gb but they didn’t have a 64GB white. The Toronto Area Manager helped me call store to store to find an available one. I was thoroughly impressed with their customer service level.

  • Vincent

    Same thing here with Bell. How did you found out your tracking number? Using your phone number on UPS as the reference code?

  • Francois

    I got one by showing up yesterday at a Rogers store.
    They had plenty of them and I was 843rd on the reservation line.

  • The question really should be who did the ‘worst’

    I preordered with rogers on the 7th, and started out 801 in line.  By the time the 11th came along i was 600ish.  So i figured, sweet, when i walk into the rogers store friday, they’ll have my phone and the process will be quick.  Then it changed to ‘in progress’.  Even better, right? Wrong.  Status never changed.  So i went into store, got one from there, and im going to bitch out retentions to make sure i get my 40$ back.

  • The question really should be who did the ‘worst’

    I preordered with rogers on the 7th, and started out 801 in line.  By the time the 11th came along i was 600ish.  So i figured, sweet, when i walk into the rogers store friday, they’ll have my phone and the process will be quick.  Then it changed to ‘in progress’.  Even better, right? Wrong.  Status never changed.  So i went into store, got one from there, and im going to bitch out retentions to make sure i get my 40$ back.

  • The question really should be who did the ‘worst’

    I preordered with rogers on the 7th, and started out 801 in line.  By the time the 11th came along i was 600ish.  So i figured, sweet, when i walk into the rogers store friday, they’ll have my phone and the process will be quick.  Then it changed to ‘in progress’.  Even better, right? Wrong.  Status never changed.  So i went into store, got one from there, and im going to bitch out retentions to make sure i get my 40$ back.

  • The question really should be who did the ‘worst’

    I preordered with rogers on the 7th, and started out 801 in line.  By the time the 11th came along i was 600ish.  So i figured, sweet, when i walk into the rogers store friday, they’ll have my phone and the process will be quick.  Then it changed to ‘in progress’.  Even better, right? Wrong.  Status never changed.  So i went into store, got one from there, and im going to bitch out retentions to make sure i get my 40$ back.

  • Brightonpete

    I didn’t answer the poll as I’m not sure.

    What I do know is that Roger’s completely screwed it up. I cancelled my service with them yesterday & will go to some other carrier.

    Being a very long term, full contract all the way customer, I would expect better service. I went to the local kiosk Friday afternoon. No one was there, but me. I asked if they ahead any 4S’s, and was told they had all sizes & colors. I asked for a black 32 gig model. But she said I had a reservation, and could not give me one. She said, “current inventory is for all the hordes of people coming in off the street.” I looked around and said I am the only one. No go – cancel my reservation and I can get one. Just how does one do that? There is no obvious way online, and after 20 minutes on the phone talking to Tech Support, they gave up & said there is no way.

    So yesterday, I cancelled.

    Too bad Roger’s, you lost a good customer.

  • Brightonpete

    I didn’t answer the poll as I’m not sure.

    What I do know is that Roger’s completely screwed it up. I cancelled my service with them yesterday & will go to some other carrier.

    Being a very long term, full contract all the way customer, I would expect better service. I went to the local kiosk Friday afternoon. No one was there, but me. I asked if they ahead any 4S’s, and was told they had all sizes & colors. I asked for a black 32 gig model. But she said I had a reservation, and could not give me one. She said, “current inventory is for all the hordes of people coming in off the street.” I looked around and said I am the only one. No go – cancel my reservation and I can get one. Just how does one do that? There is no obvious way online, and after 20 minutes on the phone talking to Tech Support, they gave up & said there is no way.

    So yesterday, I cancelled.

    Too bad Roger’s, you lost a good customer.

  • Pete

    The clerk at the Belleville kiosk said that it would not be fair for walk-in’s if all the phones were reserved!

    Just send enough for both, but that would be too simple to do!

  • My friend pre ordered hers online with Fido on Thursday as well. No communications from Fido afterwards about her status. When she calls them they just say that she’ll be magically emailed and notified but that they don’t have access to the records. She went to the Eaton Center store on Friday and their systems were completely down so they were doing a SECOND reservation list written on paper for people who came by and couldn’t sell to. Of course though they never called her back :S Biggest botched launch ever. I was one of the first people to order mine unlocked from the Apple Store site at 3AM and I still don’t have my phone. People who ordered theirs on Sunday and Monday received them from UPS before mine even shipped from China. FML

  • Dennisgeee

    Telus 10 am launch day delivery very impressed I will glad fully sign that 3 year contract

  • A commenter in another thread on this site found it. They’re shipped through Canada Post. You can track it through a Reference Number which is 001 + your phone number.

  • Sdfs

    It did when the store came up originally. Then it switched to ships by on my order confirmation.

  • Okina

    I lucked out.  The very store I would have bought mine from decided to release the model I wanted to me at 9am on Friday.  Although they did debate it for a few minutes.  They also conceded that the way head office wanted this done was puzzling (I’m mincing words here).  Which leads me to this….

    If your Rogers reservation is at least “In progress”, you can no longer cancel it online.  You have to cancel it with the store you’re picking it up at yourself.  Which seems to be news to the people who worked at that same Rogers store I was at.  This is the next part of the hang up for those of you who wondered.

    So my answer to who handled the pre-order best would be, “Everyone but Rogers”.  Someone in their logistics department has to get their priorities straight.  And they need some better communication with their stores as to cancellations.  I’ll be on the phone with them later over my $40+tax deposit.

    I guess if there’s some saving grace, because of the nature of my plan, I won’t have to worry about having to chase down a $50 credit.  I got my phone at the proper price point.

    Also I will give some honourable mention to the Rogers Store I went to.  I think they were left out in the cold as well.  And I know what it’s like to be the “shot messenger”.  That’s why I’m a little sympathetic to them.

    I’m happy to have gotten the phone on launch day.  Which I know is more than what a good chunk of people who pre ordered can say.

  • Anonymous

    I placed an order within a minute of the site coming up and it always said ships by. Maybe you started on the US store?

  • Aksh

    I pre-ordered around 3pm EST from Apple on Oct 7. My order status still shows “Processing”. Any ideas why it hasn’t shipped yet?

  • how can you vote on who handled the best if you haven’t tried all of them, this poll means nothing…

  • Matthew

    I was #61 on Rogers, and it changed to In Progress at the same time yours did… still nothing.

  • I was 626 in line, and went to “In Progress” on thursday evening. And it’s still “in progress” now, four plus days later, without having shipped.

    626 was country-wide. I find it very hard to believe that, with Apple having sold 4 million of the things, Fido didn’t even get seven hundred for launch weekend.

  • George Paulussen

    this was the last time i did a preorder!

    They always seem to have stock.

    I was #2659 on friday morning at the fido preorder list.

    Went to southcentre mall (Calgary ) at 8.45 (they opened at 8) i was there first customer and they had 50 iPhones in stock.

  • Kevin

    Rogers sucks. I was number 58 on there preorder for the 16gig black and they shipped it on the 13th via ground. UPS said it won’t arrive until tomorrow end of day. Meaning I will probably not get it until Thursday! I would have been better off waiting in line for one then getting up at 3am to order online!!! 

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