Rogers Rolls Out LTE-Advanced in 12 Cities

Rogers will today launch LTE-Advanced to customers in twelve markets in the country, Canada’s biggest carrier announced. Thanks to the built-in Qualcomm MDM9625 modem found in the iPhone 6 and iPhone 6 Plus, you will be able to enjoy theoretical download speeds of up to 150 Mbps.

Rogers LTE A

The next-generation LTE network will be available in Vancouver, Edmonton, Calgary, Windsor, London, Hamilton, Toronto, Kingston, Moncton, Fredericton, Halifax, and Saint John, followed by more cities across the country. Rogers was cautious enough not to mention any rollout deadline for other markets.

“This new network technology allows us to combine our 700MHz beachfront spectrum with AWS, the backbone of our LTE network, to give our customers an even better and faster video experience. It’s like putting the highways in a major city together to make a superhighway, allowing more traffic at faster speeds,” said Guy Laurence, President and Chief Executive Officer.

As third-quarter results have already shown, data accounted for 52% of wireless revenue, and the trend is toward more data consumption. Rogers is betting on it, and says mobile video consumption will be more than half of all online video views within a year.

Technology enthusiast, rocker, biker and writer of iPhoneinCanada.ca. Follow me on Twitter or contact me via email: istvan@iphoneincanada.ca

  • Crosseyedmofo

    grrrrrr no MTL

  • meisenst

    Windsor, London, Hamilton, Kingston — but no Ottawa, Montreal? Really?

  • Rick

    “…data accounted for 52% of wireless revenue, and the trend is toward more data consumption. Rogers is betting on it”

    Yeah, which is why they’re trying to force people out of their old plans, like the old 6 GB a month one, and into newer way more expensive plans that don’t even offer half the data for twice the price.

    Robbers can go to hell.

  • Parksy

    Not noticing any difference in London

  • Jay

    … not sure if im missing something but Montreal has a HUGE coverage area of 150mbs …. in fact probably more than the other cities

  • Crosseyedmofo

    not 700 mhz though, i could care less about lte speeds, id like to make a phone call from my condo

    ah well theres always wifi calling

    oh yeah thats not available yet either

  • Nick

    Is this what the carrier update was for you mentioned some people getting while the latest iOS was still in beta? I didn’t get the iOS update until the public release, and also never got a carrier update.

  • Al

    They have to start somewhere, so may as well start with the 401 corridor. And may as well favour English speaking since they are putting emphasis on video downloads (more selection = more demand).

  • AEdouard

    The Montreal metro area has more people than Calgary, Edmondon, Ottawa, Windsor and Kingston combined. Pretty sure there’s enough demand. The 401 corridor thing makes sense though.

  • Al

    I have no idea of market breakdown in Quebec, but perhaps it makes sense as a sales tool to keep customers from switching brands in the markets that aren’t affected by loyal Quebac-based Videotron customers, where this newer technology may not be a significant incentive. It may also just be that it looks good on paper to list multiple cities than one big city, given a choice of where to spend resources.

  • Russell Porter

    I’m still on my old 6GB/350min plan with telus. @ $60/mth it’s a steal compared to the garbage they are pushing these days.

  • But the 700MHz is only for LTE, not HSPA…
    You can’t place calls with only a LTE coverage.

  • Crosseyedmofo

    yep, but that should change with VoLTE deployment

  • Parksy

    Similar plan with Rogers. I’m 6GB but I think it’s only 200 minutes for me plus their MY10 plan. I never get close to my minutes though. Still only $60 per month. They haven’t tried to change me yet but I still have a couple months left in my contract. If they come after me and I’m going to have to spend more, I’ll jump to Bell or Telus. I know I’ll still be spending more, but it would be more out of principal.

  • Parksy

    It doesn’t seem like that long ago that we got really slow internet through our phone line and a 56K modem. About the same time cell phones started become common for the individual user, in our house it was so we could still communicate with the outside world while we surfed the world wide web. Looking back, internet killed the home phone.

  • voodoo_ca

    It may have to do with existing equipment – maybe it is easier to upgrade those locations instead of the others.

  • Crosseyedmofo

    that and theres more than half a million anglo’s in montreal so the english demand is clearly also there

  • Josh

    just left rogers for Telus. Main reason being becuase I can get the Ontario Public Sector plan now, Rogers caps you at 1 Line per account that can get that plan, and Telus lets me have 5 Lines with that plan per account. was happy to leave them

  • Steve

    Me either. I did a speed test on Richmond St and still getting around 50-60Mbps tops, which isn’t bad but nowhere near 150…

  • Steve

    I’m on the 6GB super plan with Rogers and I have 1 year left in my contract. Can Rogers force you to change plans eventually?

  • And I really hope the big three will deploy it. The price we pay for our wireless services desserves a fast deployment of new technologies in big centres.