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Amazon Fire TV Stick Basic Edition Launches in Canada for $49.99 [u]

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Some big news for Canadians, as Amazon.ca has launched their new Fire TV Stick Basic Edition in Canada and beyond, priced at $49.99 CAD (Fire TV Stick with Alexa Remote–a different product–is priced at $39.99 USD in the U.S.–updated).

This streaming media player lets customers access TV shows, apps and games on their TV, launching in over 100 countries and territories worldwide, building on Amazon’s launch of Prime Video last year. Previously, Prime Video was limited to smartphones, tablets, the web and smart TVs, but now customers can plug this HDMI dongle into any TV and start streaming.

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“Last year, we made Amazon Prime Video available to customers globally, and today, we’re building on that momentum as we introduce Fire TV Stick Basic Edition to new customers around the world,” said Marc Whitten, Vice President, Amazon Fire TV, in a statement. “This makes streaming content from apps like Prime Video fast and easy and we can’t wait to hear what customers think.”

Fire TV Stick Basic Edition lets customers in Canada access content from various providers, such as Amazon Prime Video, Netflix, Spotify, Youtube and more. The tiny and portable Fire TV Stick plugs into your TV’s HDMI port and once connected to Wi-Fi, you’ll be able to “start streaming in minutes”.

The media player is powered by a quad-core processor and 1GB of RAM “for a fast and fluid streaming experience,” while it includes 8GB of storage to download apps and games, over 802.11ac Wi-Fi. Bluetooth 4.1 is also supported to connect the included remote.

The Fire TV Stick Basic Edition supports High Efficiency Video Codec (HEVC) for 1080p HD streaming with Dolby Audio surround sound.

The default language for Fire TV Stick Basic Edition can be set to French, Spanish, Italian, Brazilian Portuguese, German, or English.

Fire TV Stick Basic Edition costs $49.99 CAD in Canada, which is a no-brainer to connect all of your TVs to Prime Video, YouTube and more. Users in the United States see their Fire Stick come equipped with an Alexa voice assistant powered remote, priced at $39.99 USD. But for now, Alexa has not launched in Canada. There’s also a 4K HDR version of Fire Stick for $69 USD, which could eventually reach Canada at some point, too.

Amazon Fire TV Stick Basic Edition is available for purchase today on local Amazon sites in Canada, France, Italy, and Spain, with Brazil and Mexico coming soon. Other countries and territories can purchase the Fire TV Stick Basic Edition from Amazon.com, shipped free worldwide.

Click here to buy Amazon TV Fire Stick Basic Edition for $49.99 on Amazon.ca today—shipping starts tomorrow.

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  • FragilityG4

    Cheaper than Roku but I like the functionality of the Rokus remote especially having a dedicated Netflix button.

  • Ryan

    Seems odd to do this partial launch. What hurdles are standing in their way from just launching the whole fire tv lineup here?

  • Mark Holoubek

    And meanwhile Tim Cook’s “later this year” for Prime on the Apple TV moves later and later…

  • Yeah, Fire Stick being announced before the Prime Video app for Apple TV will get some more sales for Amazon.

  • Good question, they could be waiting to time the rollout with an Alexa expansion?

  • Salinger

    “it’s priced at $49.99 in the US” It’s actually priced at $39.99 in the US and includes Alexa voice search. I’m assuming the Canadian version doesn’t which is why it’s called “basic” here.

  • Yeah, we mentioned $39.99 USD later in the article. Edited the earlier pricing, as changing to .com listed $49.99 USD (it was also 1:36am FML #4yearolds)

  • Salinger

    I wonder if the remote has the capability of Alexa, but just isn’t activated right now. Or would we need to buy another version when (if) Alexa is launched here?

    I’m always up for a new gadget, but I already have an Apple TV, a Chromecast, a Roku, a PS4 and an XBox One S attached to my TV. Do I really need something else? LOL

  • Biggy604

    Most likely Piracy and the whole “you can install free iPTV apps” on the fire stick. Has to pass Canada’s strick streaming laws.

  • Jb2727

    Any word on if will we see the Fire Tablets in Canada anytime soon?

  • Salinger

    From what I’m reading online, this stick is at least one generation behind what’s currently being sold in the US and some other territories, and the remote is actually 2 generations behind.

    I’m not familiar enough with these to know for sure but a quick comparison of the spec sheets of the Cdn and US version seems to indicate they may be right. Seems like this is just a fire sale (no pun intended) to charge premium price for some old stock. It’s practically 2018 and they’re selling us a 1080p stick? What’s up with that?

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