Apple Renews Contract to License TomTom Data for Apple Maps

Amsterdam-based TomTom has announced it has renewed a contract with Apple to supply maps data, reports Reuters. The announcement sent TomTom’s shares to a six-year high, rising 7 per cent.

No details of the contract were revealed but some suspect it may favour Apple, as working with the iPhone maker boosts TomTom’s brand and prestige, which has risen since the original deal was put into place in 2012, when iOS 6 debuted with Apple Maps.

The renewed agreement means Nokia’s HERE maps division remains for sale, as last month rumours claimed Apple was one of the countries in the running to acquire the mapping unit from the Finnish company, estimated to be worth around $3.2 billion.

Anyone out there still using Apple Maps?

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  • Popo

    Google Maps is far superior compared to Apple Maps.

  • Anon

    I use it sometimes, along with Google Maps. It’s getting better. Just wished it offered optional offline maps, for navigation outside cell range and out-of-country travel.

  • Kosmo

    I use Apple Maps almost exclusively. With Calendar integration, “Today”‘s traffic and Travel Time they beat Google Maps hands down all the time for me. I cannot recall when was the last time I had to look up something in Google Maps because I wasn’t able to find it using Apple Maps.