Apple Expected to Decrease iPhone 8 Production Given iPhone X and iPhone 8 Plus Popularity


Reports from sources close to Apple’s supply chain suggest that any iPhone X production problems are long gone, and Apple will increase production to ship about 26 million of the OLED model in the holiday quarter.

According to a new report from KGI Securities analyst Ming-Chi Kuo, the supply increase is due to widespread positive reception of the high-end devices, and robust demand for Chinese New Year.

On the other side we have the iPhone 8, which has been seeing lower demand when compared to the iPhone 8 Plus and iPhone X. Kuo believes that production of the iPhone 8 is expected to fall between 50 percent and 60 percent in the holiday quarter.

Kuo believes that the iPhone 8 Plus is “cannibalizing demand” for the iPhone 8, and some of Apple’s manufacturing partners will switch production lines from the iPhone 8 to the iPhone X to work out supply and demand balance issues. The report suggests that the 2017 Plus model is exceeding the non-plus version of the same device for the first time ever.

Apple appears to have predicted the strong demand for its high-end iPhones. The company is expecting its most profitable quarter ever, and is expecting between $84 billion and $87 billion in revenue for the holiday quarter.

[via MacRumors]


  • xxxJDxxx

    “On the other side we have the iPhone 8 Plus, which has been seeing lower demand when compared to the iPhone 8 Plus”

  • My 1/2 cents

    Many people are returning their X for many reasons including the locking up of display or apps plus the smaller icons etc. compared to the + series. They don’t realize the freezing or lag issue is caused by iOS 11. Let’s see if Q1 and Q2 will have impressive numbers.

  • My 1/2 cents

    you might want to read your post to see if it makes any sense.

  • Olivier

    That was in the article, it has since been corrected.

  • Shameer Mulji

    Possible. Right now, the version of iOS 11 included with iPhone X is 11.01, not even 11.1. The current beta version of iOS, 11.2, has iPhone X support. If history is any indication, iOS 11.2 will drop first half of December.

  • KBlazer07

    I don’t see the strong demand for iPhone X. Both Costco stores by me had the 64 GB models in stock this week. Considering their low number being produced relative to other models in other years, this doesn’t add up. I can see the best quarter being true for Apple, but that would mean it’s due to sales of lower end models. I just don’t get it how this article is entirely true.