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Apple Has Reportedly Stopped Placing Component Orders For Macs [DigiTimes]

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Taiwanese publication DigiTimes has published a new report that Apple has recently stopped placing component orders for its Mac products and that related upstream suppliers so far have not yet received any word about when Apple will resume its orders.

According to the publication’s anonymous sources, the suppliers who were expecting to have their Mac inventories consumed during April, are now stranded waiting for further instructions from the Cupertino giant. The report also claims that Apple’s Mac orders to the supply chain “dropped to almost nothing” after the Lunar New Year holidays.

Apple had high hopes for its Mac product lines and placed aggressive orders at the end of 2012; however, the company is now badly affected by the decision.

Since Apple hardly mis-estimates its shipment forecasts, the sharp order drop may imply that Apple has underestimated the PC industry’s weak status and its iPad products are affecting the PC industry more seriously than it expected.

Apple has a history of providing shipment forecasts to its suppliers for the next 12 weeks. However, the company is yet to provide a shipment forecast for Q2, which has left some suppliers concerned that shipments may not resume until late next month.

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  • Maybe they have gone with different suppliers, or better yet started production here in NA. But I do think they have shot themselves in the foot with pushing, phones, ipods and tablets that basically do everyday computing. But then again you got to follow what the people want.

  • K3

    made in the U.S.A

  • Brian Pietrzyk

    I wanted a new one to replace my 2008 mac but when I saw how the new one is constructed I backed out. It looks like it would be a pain to take apart to clean or if the drive needed to be replaced. So not sure what I’m going to buy instead. I’m wondering if others stopped buying for the same reason.

  • Cottonswab

    There are no places in the USA that can handle the type of capacities that overseas manufacturing plants can produce. Not even remotely realistic. The 200 jobs created for the US production line hardly can make enough Mac products (it’s mostly technicians to watch over a robotic assembly line). Apple has no large scale manufacturing plants in the USA. They rely on Foxconn, and Quanta mostly. The simple fact is that iPad and iPhones are the products people are buying more of.

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