According to a report published by Forbes, leading analysts from both Morgan Stanley and UBS are estimating that Apple will sell over 50 million iPhones during the June quarter this year. A survey by Katy Huberty from Morgan Stanley has indicated a demand for 53 million iPhones, while UBS analyst Steve Milunovich’s survey estimates 50.3 million iPhone demand, with both surveys based on web search analysis that helps them forecast how many iPhones Apple sells.
With AlphaWise May and June surveys both showing that Apple could sell 53 million iPhones in the June quarter, Huberty is projecting $48.3 billion in revenue. To further support her view of 53 million iPhones being sold Morgan Stanley’s Asia tech analyst Jasmine Lu, estimates that Apple has asked its suppliers to build 54 million iPhones in the quarter and that the company may add to its 17 million in channel inventory. It must be highlighted that five of the past six quarters Huberty’s AlphaWise survey has underestimated actual iPhone sales.
Meanwhile, Steve Milunovich has also published his Evidence Lab iPhone Monitor, increased his iPhone sales forecast from 48 to 50 million.
“This is the third quarter that UBS’ Apple analyst, Steve Milunovich, has published his Evidence Lab iPhone Monitor. It is still trying to find its bearings as it was too low by 5.2 million in the December 2014 quarter and 3.2 million too high in the March 2015 quarter. Milunovich increased his iPhone sales forecast from 48 to 50 million. This raised his revenue estimate for Apple’s June quarter from $51.8 to $53.1 billion and EPS projection from $1.93 to $2.01. Both of these are significantly above Street projections”.
Milunovich has raised his iPhone, revenue and EPS estimates for the second time this quarter.