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Bell’s CraveTV “Cravers” Set World Record for Longest Marathon Watching TV

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Bell’s publicity stunt for its new streaming TV service CraveTV appears to have paid off as earlier this morning four of six “Cravers” managed to set a new Guinness World Record for the longest marathon watching TV.

After starting Monday, Dec. 8 at 1 p.m. ET, the Cravers officially beat the world record at 7:01 a.m. ET this morning, but continued until 8 a.m. ET with another episode of SEINFELD.

Blake Cronyn, Jasmin Shim, Cam Healy, and Lisa Matlock managed to make it all the way while Vancouver’s Devon Ferguson bowed out at the 44 hour mark and Monique Redhead stopped at 1:02 a.m. ET this morning at 84 hours.

Screenshot 2014 12 12 09 49 56

image via @GWR

The streaming TV service—which launched yesterday—consists of popular reruns, costs $4 per month, and requires an existing TV subscription, available to customers on Bell, Telus and Eastlink.

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  • Andrew B.

    I die a little inside whenever I see Robelus paying off relatively young people to pretend to be enthusiastic about their horrible services.

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