EB Games to Start Selling Phones on February 28th


According to an internal document obtained by MobileSyrup, Canada’s largest video game retailer EB Games is becoming Freedom Mobile’s authorized retail partner. 21 EB Games locations in Ontario will begin selling ZTE Grand X4, Samsung J1, Sony Xperia XA and Sony Xperia Ultra devices in a dedicated Freedom Mobile display within the store, starting February 28th.

Eb games store

To celebrate the launch, Freedom is also offering customers who activate a Sony phone at EB Games a $100 in-store credit for a Playstation 4 or a $50 credit if they purchase a ZTE or Samsung phone, till March 14th. There is however no indication in the document obtained by the source as to when or if Freedom plans to expand this partnership past Ontario to the rest of Canada.

Below is the list of EB Games stores selling phones at launch:

  • Trinity Commons St 2248 — 150 Great Lakes Drive, Brampton
  • Bramalea City Centre — 25 Peel Centre Drive, Brampton
  • Highway 7 & Airport Rd (1700) — 2880 Queen St. East, Brampton
  • Queen’s Square Centre — 181 North Queen Street, Etobicoke
  • Stone Road Mall — 435 Stone Road, Guelph
  • Kanata Entertainment Centrum — 501 Earl Grey Drive, Kanata
  • Fairview Park — 2960 Kingsway Drive, Kitchener
  • Markville Shopping Ctr St 0811 — 5000 Hwy 7 East, Markham
  • Square One Shopping Centre — 100 City Centre Drive, Mississauga
  • Viewmount Centre — 1719 Merivale Road, Nepean
  • Place D’Orleans II — 110 Place D’Orleans Drive, Orleans
  • Orleans Centre — 3890 Innes Rd, Orleans
  • Ottawa Train Yards — 500 Terminal Ave, Ottawa



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  • Kunjal Shah

    Yeah, and neither freedom nor EB games have more information or clarity.
    I went to the store, excited to get a device and they said only for new activations, which is not mentioned anywhere … And none of the companies even know about it. Such a waste of time and absolutely misleading.

  • TwitchyPuppy

    They’re already selling phones.

    Second hand and incredibly overpriced.