Gruber Says Apple May Not Call this Year’s ‘S’ iPhone Models as “7S”


Citing a recent article by 9to5Mac, which shared a couple of new photos from Apple tipster Sonny Dickson allegedly showing a dummy model for the ‘iPhone 7s Plus’, Daring Fireball’s John Gruber has said that he doesn’t think there’s going to be an ‘iPhone 7S’, since the dummy shows glass backs instead of aluminium (to allow for inductive charging), sporting a brand new design rather than a minor cosmetic difference.

Phone 7s 8

Here’s what Gruber writes:

If these are legit, there’s no way Apple is going to call these devices “7S”. The S models have had minor cosmetic differences from the preceding year’s non-S iPhones, but these phones are sporting entire new designs.

I also think that the “7S” name would contribute to the notion that Apple’s “S” phones are only modest updates, when the truth is that the S phones tend to get the bigger technical improvements.

Gruber now predicts that Apple will use one of these sets of names, making all three new iPhones sound new:

  • iPhone 8, iPhone 8 Plus, iPhone 8 Pro; or
  • iPhone, iPhone Plus, iPhone Pro

What do you think? Time to drop the “S” branding yet?




  • Jon Snow

    They should ditch the number before Samsung release Galaxy 9.

  • KBlazer07

    I mentioned long time ago that Apple won’t release a 7S and an 8 at the same time as it would imply that the 7Ss are already obsolete. I’m sticking with iPhone X for the top end one. I agree if the above article is correct on 7S upgrades, that name will also change. VR and VR Pro perhaps?

  • I agree. Unify the line like Mac computer.
    Just iPhone, iPhone plus, pro.
    Then (late 2017)

  • FragilityG4

    I can’t see them using X since they dropped it from OS.

  • FragilityG4

    iPhone, iPhone Plus and iPhone Pro makes sense. iPad has dropped numbering, Macs dropped it a long time ago same with iPods. And like someone else said it will come with the (Late 2017) tag.

  • Quattro

    I’ve said since shortly after that last iPhone launch that the next iPhone will not be a number. And that it’s also moronic to think they would come out with phones labeled as a “7s” and an “8” together. Just frigin’ common sense people.

    I don’t believe their will every be an iPhone Pro. That makes no sense and it’s a week mind that automatically thinks that because a computer and an iPad are called Pro that a phone should be as well. Pro means professional – not high end.