Share: Acquired by Yellow Pages Inc.


This is something that I’ve been meaning to tell you, my loyal readers. When I first started this blog way back in late 2007, never in my wildest dreams did I expect our popularity would explode in such a short amount of time. Running this website has been my passion. However, the massive server costs associated with blog traffic took its toll. I wanted to shut it down.

Stressed with my day job and running full steam at night, I decided our exit strategy. That was until I received that unexpected email from Yellow Pages Inc. This Canadian company has been on a roll lately acquiring Canadian web properties, and as lady luck would have it, we got bailed out just in time. Thanks for the 2.5 years everyone–it was an amazing run. On behalf of the entire team–thank you, and we’ll miss you.

Click here to read the full press release:


  • cCudmore

    Hahaha… nice April Fools joke….

  • BrianY

    Congrats Gary! You've built quite the community of iPhone users and we really appreciate all the work you put into the site =)

  • scotthe

    You got me ~
    haha nice try though ;p

  • Kamal Muzahar

    ouch, i just got rick rolled

  • nice!!!!!! i got rick rolled! However, somebody once told me “many a truth is said when jesting” … so, you probably are stressed, you probably did think of an exit strategy once or even twice, but we are all so glad you have stayed the course!!!!!

  • Peter

    ha ha

    I was taken, until I was Rick-rolled!

  • cerita

    Nice! You had me going for awhile (it's 9 am and I just woken up and have not had my tea). Thanks for the laugh!

  • Nice! Congrats. I was worried there for a sec until my wife reminded me it was April 1. πŸ™‚

  • LoWd0Wn

    You got me to until Rick Astley starting singing. hahahahha
    Good one!!

  • raids1025

    Hahahaha! Rickrolled!

  • roadcarver

    Happy April Fools πŸ™‚

  • MSyed

    Is this an April fools day thing?

  • roadcarver

    You almost got me there!

  • Andre

    Globe and Mail?
    You would have gotten me if it was Vancouver Sun

    Nice try!

  • djepsilon

    Awwww… we're “Never Gonna Give You Up” either Gary!

  • DaMan05

    wow that was a really good one. perfectly believable for me to believe it. i have to say you got me pretty good. i was just about to ask how much you got for the site lol

  • They didn't offer money–I was happy to let the site go for half a
    sandwich. πŸ˜‰


  • Thanks for the kind words. Unfortunately I'm not going anywhere πŸ˜‰

  • Uhh…that somebody was probably talking about their own life. Whenever I'm stressed I just think of happy thoughts, like cuddling up to a brand new iPad. Works every single time.

  • hehehehe πŸ˜‰

  • Gotta love you early risers! April Fools' always has the morning on their side

  • You have a good wife! πŸ˜‰

  • haha…gee…shucks…*blushes*

  • Tainna

    Wow, got fooled AND RickRolled!
    Whatta day!

  • Double-pwnage!

  • d'oh. hahahaha that would be horrible:p

  • Erik

    Phewf! Not funny. I was almost gonna start crying. You guys provide some of the most informative stuff there is to read in our Canadian Blog-o-sphere. Gary (the iPhone Fan), XZero, and others, you guys keep me coming back on a daily basis.

    Cheers! and no more jokes like that again.

  • haha. sorry didn't mean to make your heart stop. Gotcha!! πŸ˜‰

  • Krishewlett

    …was I just rickrolled?!

    swore I would get through april fools unscathed!!

  • Yes! Victory is mine! πŸ˜‰


  • Krishewlett

    …was I just rickrolled?!

    swore I would get through april fools unscathed!!

  • Yes! Victory is mine! πŸ˜‰


  • risi13

    For the first half of the article I actually thought it was true, but then I realised it was written on the 1st of April. I did raise an eyebrow when I read that Yellow Pages was the buyer, when everybody knows that the Local business directory is much more active online and could make better use of iphoneincanada than the yellow pages. Great april fools joke!