Jawbone Up: A $100 Bracelet To Track Your Activity, Eating & Sleeping Habits [VIDEO]


Update 1: The Jawbone Up will be available this Sunday at Canadian Apple Stores for about $100.

Jawbone is well known for its line of Bluetooth headsets but now, they’ve introduced something quite extraordinary. Named as Jawbone Up, it is a colorful wristband which keeps track of your eating, sleeping as well as all your physical activities (such as exercise). Available in the United States initially on November 6th for a price of $100, the product will be launched across the globe on November 17th. According to Engadget, the device has a built-in sensor that knows when you’re in deep sleep, a step tracker that keeps tabs on distance, pace, calories burned etc. and also works with an iOS app that can identify photos of food.

As detailed by the source:

“Its killer feature could well be a sensor that detects what stage of sleep you’re in, and uses a vibrating motor to wake you up when you’re in a light sleep state. So, if you set your alarm for 7:30, it might rouse you slightly earlier if it knows your brain isn’t availing itself of some sweet REM. Like Fitbit, it also knows how many hours you slept and how long it took you to nod off. Once you’re ready to upload this treasure trove of data, just pull off the end of the wristband to reveal a 3.5mm plug, which will of course work with PCs, tablets and phones. It charges via USB, and you should be able to squeeze out seven days of use on a charge, according to Jawbone.”

The device also packs some social networking capabilities, allowing you to challenge your friends like “Who can do the most walking today?” and also view / share the stats on a leader board. The band is reported to be “sweat-proof” and will be available in seven attractive colors.

Here’s a little teaser video of Jawbone Up:

[Thanks to @wickedsoul87 for the tip!]


  • I could make use of this.

  • sp

    ..if this works in canada..i want it!!!..
    id like to know what i do during the days and be able to plan my time better…

  • coop

    Don’t we normally require people to be sentenced in a court of law before we _make_ them wear something like this?


  • Looks like a very creative use of technology to support healthy habits. I’m definitely planning to pick one up and am curious to see how well it works in practice.

  • Sounds good on paper…interested to hear if it works as promoted.

  • Victor

    something special to mention is that what makes this special over other trackers (like the nike device and its nike+ program) is that they expect this band to be on you almost at all times as its waterproof (up to one metre though) i think thats even more incentive as other than charging it, you really just forget about it.

  • Jawbone says it will be available in Canada at the Apple Store this Sunday.

  • Rob

    The Eaton Centre Apple Store does not have it in today.  They have no knowledge of when / if it will be arriving. 

  • Eiant71

    Apple store in yorkdale, Toronto never even heard of this nor was their any promotion at the store? You said it would be in Canada this Sunday . This product is not found anywhere

  • That information was based on what @Jawbone mentioned on twitter. Ask them.

  • frank

    Apple store in Metrotown Burnaby doesn’t have this either. Is this really out in Canada?

  • Kakky07

    Apple store at pacific centre doesn’t have it either.

  • Anonymous

    Kind of disappointed that this wasn’t actually available on Sunday, I could really make use of this

  • Yumyumsushi


    Where in Canada can you actually buy this thing?

  • Susa

    Got mine from Apple Store Square One. 

  • Meme

    Apple store, Bell, Rogers, Best Buy or Future Shop…. ALL do not have this in Richmond, BC as of today Nov 7, 2011.

  • Meme

    @Jawbone knows nothing accurate. Worst product launch ever. Ohhh wait.. that credit goes to the Blackberry Playbook.

  • sp

    How was it??? I want it!!

  • dbo789

    The Jawbone Up (in black only) is now available in all three sizes on the Canadian Apple Store website. Just ordered mine!

  • Anonymous

    Was going to mention that you can get them from the Apple online store but I see that’s already been posted.

  • Pingback: Jawbone UP Hits the Canadian Online Apple Store | iPhone in Canada Blog - Canada's #1 iPhone Resource()

  • Anonymous

    dont think this is out in Canada yet. I expect it ill be on the 17th, the World Wide date

  • Anonymous

    If you want to pay double, has them for $199. They must be using their huge purchasing muscle  again. What a useless site. Did our dollar blow up recently?

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