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Rogers Launches $25 Referral Program For New and Existing Customers

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Rogers has launched a referral program to persuade existing customers to bring in new ones, to the benefit of $25 per referral.

Existing Rogers customers can earn up to $300 per year, which works out to one referral per month. The existing customer will find themselves with a $25 credit on their bill as long as the new account is in good standing after 30 days.

Rogers-referral-program

The program, powered by referral marketing solution company RewardStream, is being launched at the same time as a mass text message campaign. Although, it is understood that customers will see this over email and banner ads as well.

This is not the first referral program offered by a Canadian carrier. Telus, Koodo, Virgin, and Fido currently offer the equivalent of $25 per customer. It will be interesting to see if this program actually affects their customer base.

[via MobileSyrup]

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