Tim Cook Reflects on Fourth Anniversary of Steve Jobs Death


Today marks four years since Steve Jobs passed away. Apple CEO Tim Cook paid tribute to Apple’s co-founder, former leader and “dear friend” by sending a letter to staff asking them to remember both who he was and what he stood for, reports the Telegraph, which has obtained the letter in full.

In earlier statements, Cook said that Jobs’ office at Apple’s headquarters in California had been left as it was, as a form of memorial.

Today marks four years since Steve passed away. On that day, the world lost a visionary. We at Apple lost a leader, a mentor, and many of us lost a dear friend.
Steve was a brilliant person, and his priorities were very simple. He loved his family above all, he loved Apple, and he loved the people with whom he worked so closely and achieved so much.
Each year since his passing, I have reminded everyone in the Apple community that we share the privilege and responsibility of continuing the work Steve loved so much.
What is his legacy? I see it all around us: An incredible team that embodies his spirit of innovation and creativity. The greatest products on earth, beloved by customers and empowering hundreds of millions of people around the world. Soaring achievements in technology and architecture. Experiences of surprise and delight. A company that only he could have built. A company with an intense determination to change the world for the better.
And, of course, the joy he brought his loved ones.
He told me several times in his final years that he hoped to live long enough to see some of the milestones in his children’s lives. I was in his office over the summer with Laurene and their youngest daughter. Messages and drawings from his kids to their father are still there on Steve’s whiteboard.
If you never knew Steve, you probably work with someone who did or who was here when he led Apple. Please stop one of us today and ask what he was really like. Several of us have posted our personal remembrances on AppleWeb, and I encourage you to read them.
Thank you for honoring Steve by continuing the work he started, and for remembering both who he was and what he stood for.

Tim Cook was named Apple CEO in August 2011, shortly before Steve Jobs passed away. During his leadership we’ve seen the birth of Siri and, more recently, Apple releasing two new products: the Apple Watch and the 12.9-inch iPad Pro. The latter will be available sometime in November.

Technology enthusiast, rocker, biker and writer of iPhoneinCanada.ca. Follow me on Twitter or contact me via email: istvan@iphoneincanada.ca

  • Kirk

    I’m sure Steve would be proud… IS proud of the direction Tim is moving with Apple. RIP jobs. ??????????????