Shine Personal Activity Tracker Launches in Apple Stores in Canada, USA

The personal activity tracker segment is heating up as the Misfit Shine, which started as an Indiegogo project (it reached $846,675 in funding) has officially launched in Canada, the USA, Japan and Hong Kong, available at Apple Stores or online for $99, along with various accessories:

Tap Shine and a halo of lights appears to show progress toward your daily goal. Set your goals on the app and then wear Shine anywhere: hip, neck, wrist, shoes, chest, shirt, etc. Super-strong and water resistant to 50 meters, Shine is great for swimming. It is carved out of a solid block of aircraft-grade aluminum and is built to last a lifetime. Shine syncs with your iPhone in seconds and is powered by a regular user-replaceable coin cell battery which lasts up to four months – no cables for syncing or charging.

The Shine App allows users to sync the device to their phone wirelessly and track activities. Misfit was co-founded in 2011 by John Sculley, the former CEO of Apple. Did you back the Shine or would be interested in getting one?