Apple seeks to record the frequently used “startup” trademark with the Intellectual Property Corporation of Malaysia, known as MyIPO.
According to the WSJ, Apple has submitted four applications to the agency, which cover a broad range of computer a mobile devices, from retail store to educational classes.
Apple currently doesn’t not have its own Apple Store in the country, so it remains to be seen what the company plans to to with the trademark. The company sells hardware through a network of third-party resellers in Malaysia.
According to MyIPO, cited by the WSJ, Apple is seeking to trademark the term “startup” under various categories covering retail stores services for computers, software, peripherals, mobile phones, and consumer electronic devices; repair and maintenance of devices; conducting seminars, workshops and conferences; and design and development of computer hardware and software, consulting services, and consumer electronics.
The company has recently applied for the same trademark in Australia, and filed for it in the United States back in 2011.