Toronto’s The Weeknd Wins ‘Artist of the Year’ at Apple Music Awards
Apple has revealed the winners of the third annual Apple Music Awards. Artists such as The Weeknd, Olivia Rodrigo, and H.E.R. took top spots and walked away with awards.
Today, Apple announced the winners of the Apple Music Awards of the year. In a press release, the company states that it is “recognizing the best artists of 2021 and their influence on global culture.” Across five major categories, Apple has awarded artists based on Apple Music’s editorial perspective and what global listeners are tuning in to the most.
As a result, The Weeknd was awarded ‘Artist of the Year’ as his 2020 album ‘After Hours’ surpassed one million pre-adds on Apple Music. The album also became the most pre-added album of all time by a male artist on the platform. Plus After Hours holds the record for the most-streamed R&B/Soul album in its first week in 73 countries.
“I’m so grateful for this huge honor and want to thank Apple for all its support, not only for my work but also for great music by newer artists, where it matters so much for creators to be found and supported,” The Weeknd said.