Today is Bell’s Let’s Talk Day, an initiative to raise awareness and discussion about the lingering stigma that surrounds mental health and illness. Olympian Clara Hughes is the spokesperson for the campaign:
“Fighting stigma is critical to advancing Canadian mental health, and it’s the first pillar in the Bell Let’s Talk mental health initiative,” said Clara Hughes, Canada’s six-time Olympic medalist and the smile at the forefront of the Bell Let’s Talk campaign. “By telling my own story, I’m proud to be a part of the conversation that is having such a positive impact on the lives of every Canadian affected by mental illness. We’re really looking forward to topping the more than 66 million texts and calls made on Bell Let’s Talk Day last year – and based on the incredibly positive reaction to Bell Let’s Talk I get from people everywhere in this great country, I know we can do it!”
You can get involved today to help raise awareness too by…
- Sending a text, making a call, retweeting or uploading a picture of your smile alongside Clara’s at Bell.ca/LetsTalk or at facebook.com/BellCanada. Every message sent will result in a 5 cent donation by Bell
- Follow the campaign on Twitter @Bell_LetsTalk and keep the conversation going – for every retweet of the Bell Let’s Talk Day message today, Bell will donate an additional 5 cents.
According to Bell, last year’s Bell Let’s Talk Day campaign resulted in total of 66,079,236 text messages and long-distance calls by customers and resulted in the company donating $3,303,961.80 to Canadian mental health programs. Let’s get calling, texting, and retweeting folks!
— Bell Let’s Talk (@Bell_LetsTalk) February 8, 2012