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Rogers Touts $14.1 Billion Contribution to Canadian Economy in 2019

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Rogers today touted in a press release its contributions to the Canadian economy over the past 60 years, which included $14.1 billion in 2019 “through investments in Canadian jobs, content, communities and networks.”

The company says it has invested “tens of billions of dollars in network infrastructure across our vast country and re-invests 80 per cent of its profits back into Canada every year.”

“As a proud Canadian company, Rogers has a deep history and legacy of investing in Canada,” said Joe Natale, President and Chief Executive Officer, in a statement. “Over the past 60 years we have invested to bring Canadians the best networks in the world. 5G is now here and we are once again investing to bring Canadians this new innovative technology on Canada’s only national network.”

According to Rogers, here is their 2019 by the warm and fuzzy numbers:

  • $14.1 billion contributed to the Canadian economy
  • $2.8 billion invested in capital expenditures
  • $2.1 billion invested in our people and culture
  • $1.1 billion paid in taxes and government fees
  • $683 million invested in Canadian content and programming
  • Over $60 million contributed to local communities
  • More than 25,000 volunteer hours
  • Over 25,000 employees working in every major Canadian city




“We have some of the best networks in the world thanks to the right regulation, policy and investments,” added Natale. “Looking ahead, we need long-term policy that strikes the right balance between driving affordability and fuelling investment.”

The federal government has promised to cut wireless bills by 25% in two years, and incumbents such as Rogers, Bell and Telus may face MNVO competition or regulation to lower prices. These numbers look to win the ‘hearts and minds’ of the Canadian public, ahead of any regulations that may be on the horizon.

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