Amazon.ca has launched its first-ever Innovation Day, which offers a one-day sale on its Launchpad products, which come from various startups and entrepreneurs showcasing their latest ideas.

The company explains, “With Innovation Day, you’ll not only get the chance to support a new business, but you’ll also get a great deal on some ultra-trendy products.”

Here are some of the Launchpad items on sale as part of Innovation Day:

• Save up to 29% on the NEW Essential Phone (from Andy Rubin, creator of Android)
• Save up to 20% on the Casper Sleep Mattress
• Save up to 22% on Rocketbook
• Save up to 14% on Fizzics Waytrap Beer Dispenser
• Save up 33% on the Anova Precision Cooker – Bluetooth (800 Watts)

Click here to check out the rest of the items on sale as part of today’s Innovation Day on Amazon.ca.