Apple Loses Market Share as Mac Sales Drop in Q3 2016: Gartner
Mac sales have slowed down in the third calendar quarter, both worldwide and in the US, shrinking Apple’s market share, which is down 13.4% globally and 10.7% in the US, according to preliminary data released by Gartner.
The market research firm estimates Apple shipped 4.9 million Mac computers worldwide, controlling 7.2% of the global PC market and becoming the No. 5 vendor worldwide in a top-vendors list. The Worldwide PC vendor unit shipment estimate includes desktops, notebooks and ultramobile premiums such as the Microsoft Surface, but it doesn’t include iPads or Chromebooks. During the same period a year ago, Apple shipped 5.7 million Macs, grabbing 7.8% of the global market.
In the US, Apple is estimated to have shipped 2 million Macs, which gives the company the fourth position in the top-vendors list, as it controls 12.9% of the US PC market. Still, Mac sales have been down 10.7% compared to the same period a year ago, when Apple shipped 2.3 million units, according to Gartner’s estimate.
The top position in the global vendors list goes to Lenovo, which has also seen shipments dropping by 2.4% compared to last year. In the US, the most sought-after PC product was from HP, according to Gartner.
Overall, global PC shipments totalled 68.9 million units in the third quarter, down 5.7% compared to last year, making it the eighth consecutive quarter of PC shipment decline.