In a post shared with developers today, Apple has announced the Mac App Store will soon get support for app bundles:
App bundles make it easy for customers to buy up to 10 of your apps in a single purchase. And now, you can create app bundles for Mac apps or free apps that offer an auto-renewable subscription to access all apps in the bundle.

App bundles allow developers to create a special price for customers who purchase multiple apps at the same time. Today also mentions the ability for developers to create app bundles for free apps with subscriptions. This makes it easier for a customer to download multiple apps and access them with one subscription price.
Apple says developers can refer to documentation on how to create app bundles, which looks similar to the process for iOS apps.
The Mac App Store gained an overhaul with the recent release of macOS Mojave, gaining curated pages similar to the iOS App Store.
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