Apple CEO Tim Cook Helps Celebrate Children’s Day in Turkey with iPhone Campaign


Apple is celebrating National Sovereignty and Children’s Day in Turkey — set for April 23 — with a handful of billboards showing pictures taken by “young talents” based in the country. The image was shared by the company CEO Tim Cook in a tweet today.

As noted by MacRumors, Apple has been busy uploading videos to its Turkish YouTube channel showing everything related to Children’s Day. All these videos are part of the “Shot on iPhone” campaign, but what makes them special is that each new video includes a short clip taken by kids aged 10 and 11.

The Shot on iPhone campaign has been running for some while now. Last year, for example, Apple allowed users to make their own Shot on iPhone Mother’s Day video and, along with the Mother’s Day ad, launched a site allowing customers to include a picture of their own mom as a continuation of that video.