Apple Canada’s website no longer features the 2020 iPhone SE or even updated 13-inch MacBook Pro, as the Apple TV+ documentary, Beastie Boys Story, is now front and centre.

“An Apple original. See it on the Apple TV app,” explains Apple, offering a link for users to start watching it right away.

The highlighted feature on Apple.ca takes over about three-quarters of the website, while the very bottom of the site only advertises the 2020 iPhone SE starting at $599 CAD.

Beastie Boys Story started streaming on Apple TV+ on April 24, 2020. Directed by Spike Jonze, the documentary tells the story behind the American hip hop group formed in New York City.