Facebook is reportedly closer than expected to making a big push into television. According to a new report from Business Insider, the company is developing around 24 shows and plans to premiere them in June.
Facebook CEO Mark Zuckerberg said in February that he wanted users to come to the service for “episodic content.” This is a major growth opportunity for Facebook to capitalize on the billions of dollars that are spent on television advertising each year.
The report notes that a virtual reality dating show from Condé Nast is among the shows that Facebook has given the go-ahead. “A-list” celebrities are in talks to appear in other shows and one big anonymous star has already agreed to a deal.
Plans to launch TV on Facebook have been pushed back once already and could be again. Facebook has not issued any official statements regarding the matter.
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