Earlier this year, the NHL and Apple together with SAP to provide iPad Pro models for coaches behind the bench, as part of a new partnership. It also resulted in a Shot on iPhone campaign with the NHL, with various billboards posted around Canadian cities and on Instagram.

This collaboration with Apple and the NHL has resulted in a new Shot on iPhone XS ad, featuring players from the Toronto Maple Leafs:

Auston Matthews, of the Toronto Maple Leafs, steps behind the camera to film his teammate, Mitch Marner. Get a peek behind the curtain into the lives of two of the biggest stars in the NHL.

Watch the short video below with Matthews filming Marner, offering a behind-the-scenes look at two stars from the Leafs, ending with mention of Rogers (UPDATE: Apple has suddenly pulled the ad from YouTube…we’ll repost it below if it gets re-uploaded:

Update: Here’s the ad below that was uploaded by an unofficial channel:

The Toronto Maple Leafs kick off game one of their 2019 Stanley Cup Playoffs run tomorrow, against the Boston Bruins, in a classic matchup of two ‘original six’ era teams.