Apple PR

Apple’s Head of Public Relations Replaced After Just 8 Months

Back in May of last year, Apple hired its first VP of Worldwide Communications since 2019, Stella Low, who previously worked at Cisco. Now, just eight months later, Low has been replaced, according to BuzzFeed News. Veteran company spokesperson Kristin Huguet Quayle has taken up Low’s position immediately. Quayle has served under Steve Jobs and...

Steve Jobs’ Publicist Says Apple Got PR Wrong in FBI Battle

Andy Cunningham, Steve Jobs’s former publicist and president of the Cunningham Collective who assisted the launch of the first Macintosh in the 1980s, believes that Apple failed to get ahead of the FBI in the San Bernardino case due to bad PR, reports The Chicage Tribune (via MacDailyNews). She also thinks that Apple intentionally timed its media event one day...

Apple Mulls Former White House Press Secretary Jay Carney as PR Chief

Image via Jacquelyn Martin/AP Photo Kara Swisher from Re/code always gets the scoops and in her latest story about Uber’s search for a new PR chief, she dropped a line to note former White House press secretary Jay Carney’s name is “being bandied about” at Apple: Kalanick is still looking, having talked to other political players...

iOS 8 SDK Released With Over 4,000 New APIs

Following the official unveiling of iOS 8 at WWDC 2014 earlier today, Apple has released iOS 8 SDK, the biggest developer release ever with more than 4,000 new APIs. Major highlights of the iOS 8 SDK include ability to create Notification Center widgets, third-party keyboards, new frameworks like HealthKit and HomeKit, and ‘Metal', a new graphics technology that...