Belly

Apple Selects Belly to Join Group of Recommended Apps for Businesses

The partnership between Apple and Belly — a customer loyalty program that launched in 2011 — has reached another phase: the startup will be part of Apple’s arsenal of recommended apps for businesses, Belly representatives said to the Chicago Tribune. Apple and Belly first partnered up for Apple Passbook — rebranded as Wallet since iOS...

7-Eleven Customers Can Now Redeem Belly’s Award Points in Canada

Belly has today announced the expansion of its partnership with 7-Eleven stores in more than 2,000 locations across the U.S. and Canada. According to the press release, 7-Eleven customers will now be able to use Belly’s universal loyalty program to earn points and redeem rewards at 7-Eleven locations along the American East Coast and Vancouver, B.C., Canada. The expansion builds upon the...