Campaign

Toronto Police Launches New Distracted Driving Campaign

Today, the Toronto Police Traffic Services has launched their “That Text or Call Could End It All” campaign. The campaign will run from Monday, February 20 through Sunday, February 26, 2017. The goal of the safety campaign is to highlight the dangerous implications associated to distracted driving, which can be defined as any activity that...

Apple Expands ‘Shot on iPhone’ Campaign With Focus on Colours

According to a new report from TechCrunch, Apple is expanding its “Shot on iPhone” advertising campaign with a focus on colours. The new images focus on the “bright, vibrant colours you'll find in the world around you.” The company has already started putting up billboards featuring the new photographs in countries around the world, including...

Apple Shares New Heartwarming Videos For Autism Acceptance Month

Apple has released a pair of new videos in honour of Autism Acceptance Month. The campaigns are meant to raise awareness and provide information for the general population to learn more about young people’s struggle with this neuro-developmental disorder. The short films focus on a teenager named Dillon, who uses his iPad to communicate with the world around him....

Apple Launches New ‘Everything Changes With iPad’ Campaign

Today, Apple has launched a new microsite titled “Everything Changes With iPad”. The website focuses on exploring the way the iPad can change the way you do daily tasks. The site offers up a selection of apps and usage ideas for the iPad. These ideas are organized into several categories, including Cooking with iPad, Learning...