Liam

Apple Shares New Video on How its iPhone Parts are Recycled into Supply Chain

Apple has released a new video sharing how L.I.A.M. (Liberate. iPhone. Auto-disassembly. Machine) can help the company recycle its iPhone into specific parts, allowing these pieces to re-enter the supply chain, which means Apple no longer needs to extract new material from Earth. Lisa Jackson, Apple’s lead on Environment work, and our recycling robot Liam...

Apple Celebrates Earth Day with Video Starring Siri and Liam

Apple rang in Earth Day yesterday with an ad entitled, "Renewable Energy", saying that "every time you send an iMessage, you're showing some love for the Earth." Today Apple is back with another ad entitled, "Siri and Liam", which is funny, because it explores the different views the two have on how to best celebrate...