mark gurman

Apple’s In-House microLED Displays Expanding to iPhone and More: Report

[caption id="attachment_387925" align="aligncenter" width="1560"] Image: Apple[/caption] In this week’s edition of his Power On newsletter, Bloomberg‘s Mark Gurman followed up on his earlier report about Apple's plans to ditch displays from suppliers like Samsung and LG in favour of its own microLED screens. "After about six years of development, Apple is nearing the launch of perhaps one of...

Apple’s 2023 Product Roadmap Leaked: ‘Reality Pro’ Headset Coming

In this week’s edition of his Power On newsletter, Bloomberg‘s Mark Gurman detailed what he expects to be Apple's product roadmap for 2023. "2023 is set to be the year of Apple’s mixed-reality headset and not much else," the renowned Apple analyst wrote. Apple is due to unveil its first AR/VR headset soon, but the company will have...

Apple’s M2 Mac Pro Delayed, Production May Shift to Vietnam: Gurman

In this week's edition of his Power On newsletter, Bloomberg's Mark Gurman reported that Apple has scrapped a planned "M2 Extreme" chip for its highest-end Mac machine, the Mac Pro, as it slips behind schedule. According to Gurman, Apple has been testing the first Apple Silicon Mac Pro internally for months and had planned to launch it...

Apple’s Self-Driving Car Delayed Until 2026, Says Report

[caption id="attachment_376080" align="aligncenter" width="1536"] Image: Apple[/caption] Apple has delayed the target launch date for its self-driving electric vehicle (EV) by about a year and is now eyeing a 2026 debut, according to Bloomberg's Mark Gurman. The information comes from people familiar with the developments. Gurman, a renowned tipster for all things Apple, also said that...

Apple Job Postings Hint the ‘Appleverse’ May Be Coming

In this week's edition of his Power On newsletter, Bloomberg's Mark Gurman highlighted recent job listings from Apple that shed some light on the company's plans for its first mixed-reality headset. Gurman (and many others) expect Apple to launch its first AR/VR offering in early 2023. "A few job listings indicate that Apple is ramping up its...

Apple Planning to Revamp How You Talk to Siri: Gurman

In this week's edition of his Power On newsletter, Bloomberg's Mark Gurman reported that Apple is working on revising the "Hey Siri" trigger phrase for its AI-powered virtual assistant to simplify it. Today, often the quickest way to launch Siri on the iPhone, iPad, Mac, Apple Watch and HomePod is to use the cue “Hey Siri.” Now Apple...

Apple’s M2 MacBook Pros Now Launching in Spring 2023: Gurman

In this week's edition of his Power On newsletter, Bloomberg reporter Mark Gurman narrowed down his expected launch timeline for Apple's refreshed 14-inch and 16-inch MacBook Pro models with higher-end M2 Pro and M2 Max chips to "early next year." I’m told that Apple is aiming to introduce the upgraded models—including M2-based versions of the 14-inch and...

Apple Trademarks ‘Optica’ Name for AR/VR Headset: Gurman

In this week's edition of his Power On newsletter, Bloomberg‘s Mark Gurman spilled some more beans on Apple's planned AR/VR headsets. According to the renowned tipster, a "secretive shell company tied to Apple" has trademarked the name "Optica." Gurman believes this moniker could be destined for Apple's AR-only headset, which he places further down the line after...

What to Expect at Apple’s WWDC 2022

Apple's Worldwide Developers Conference (WWDC) is right around the corner, slated for June 6-10. This year's keynote kicks off Monday, and the agenda is stacked. Apple’s WWDC events focus largely on the software side of the company's ecosystem. The highlights of this year's conference will likely be iOS and iPadOS 16 (Sydney), watchOS 9 (Kincaid),...