Most Valuable Brand

Apple Tops Forbes List Again as World’s Most Valuable Brand

Despite its drop in iPhone sales and a slowdown in China that sent its stock price down following the recent earnings report, Apple has once again topped Forbes’ list of the World’s Most Valuable Brands. Forbes’ annual study valued Apple at $154.1 billion, which is 87% more than the second ranked Google. This is the...

Brand Finance Lists Apple as World’s Most Valuable Brand

Brand valuation consultancy Brand Finance has listed Apple as the world’s most valuable brand with a brand value of $104.7 billion, up 20% from the previous year. However, the company’s main rival Samsung is gaining fast, holding the number 2 position on the list with a brand value of $78.8 billion, a 34% gain from the previous year, 24/7WallSt is reporting....