Ted Sarandos

Netflix CEO Confirms Ad-Supported Tier Coming, Explains Why

Netflix Co-CEO Ted Sarandos on Thursday confirmed advertisements are coming to the streaming platform (via The Hollywood Reporter). Speaking at the Cannes Lions advertising festival, Sarandos explained Netflix's previously announced decision to introduce cheaper, ad-supported subscription plans. Netflix has historically been against advertising. Sarandos essentially clarified that the streaming giant is not bringing ads to its...

Netflix to Spend $7 Billion USD on Content in 2018

Netflix will spend $7 billion USD on content in 2018 — up from the $6 billion USD that the streaming giant has pledged to spend this year on licensing and producing TV series and films. Just after Apple announced it plans on spending $1 billion on original TV programming over the next year, Netflix's chief content officer Ted...