tv ad

Apple’s Filmed-in-Edmonton TV Ad ‘Misunderstood’ Nominated for Emmy Award

Last December Apple released a TV ad titled ‘Misunderstood’, a touching commercial showcasing the iPhone 5s, iMovie and the Apple TV. The snowy backdrop of the 90-second ad features a winter wonderland, which only those in Alberta will recognize as Edmonton. The commercial created by TWBA/Media Arts Lab and Apple has been nominated for a Creative...

Here’s Apple’s New iPad Air TV Ad “Your Verse Anthem” [VIDEO]

Apple has aired a new iPad Air TV ad which focuses on the inspiration from its customers on how they are using their tablet in new and different ways: We're humbled and inspired by what people do with iPad. So we set out to capture some of their stories. What will your verse be?