Rogers will increase the price of its wireless plans tomorrow, but it will delay one plan’s price increase for about two and a half weeks, and market it has a “limited time” promo in the meantime, according to an internal document posted by Daniel Bader over at MobileSyrup.
The No Tab 5GB Local Calling Plan will be marketed as a promo for the price of $90 per month—a discount of $10 per month—until February 7. After that, it’ll go back up in price and BYOD customers will be out of luck. Of course, if you require unlimited nationwide calling, you’ll have to pay extra.
The Rogers document also clearly explains why BYOD prices are increasing, in case you are questioning the price hikes:
“We want our customers to all benefit from having the latest and greatest phones while taking advantage of our value added services like Roam Like Home, Rogers Game Centre Live, and their choice of Spotify, shomi, or Texture by Next Issue by signing up on a 2 year Share Everything plan.”
The details also note existing users will be able to add extra lines to their account (for savings of $5-$10)—for the same prices available when their account was activated, versus new rates of $55 and $65 per month for Smart Tab and Premium Tab customers.
Rogers, TELUS and Bell previously stated to The Globe and Mail these wireless price increases are because of the falling Canadian dollar.
Every time I read about simultaneous wireless price increases, all that comes to my mind is Jerry Maguire (can you believe that movie is 20-frickn-years old?!) and Cuba Gooding Junior’s Oscar-winning scene ‘show me the money!’ with Tom Cruise (NSFW CONTENT AND LANGUAGE; DO NOT WATCH IF YOU’RE OFFENDED EASILY):