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Apple Captured Record 51% of Global Smartphone Industry Revenue in Q4 2017

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Strategy analytics 4q17 smartphone revenue

According to the latest numbers from research firm Strategy Analytics, Apple’s smartphone revenue was three times higher than its nearest rival Samsung and seven times more than Chinese competitor Huawei in Q4 2017. The iPhone maker is estimated to have captured a record 51% share of revenue in the worldwide smartphone industry during the last quarter (via MacRumors).

Strategy Analytics executive director Neil Mawston highlighted that  driven by strong demand for the iPhone X, Apple accounted for more smartphone revenue than the rest of the entire industry combined in the quarter. iPhone’s average selling price was $796 last quarter, up from $695 in year-ago quarter, which the research firm estimates to be almost 3x higher than the overall industry average.

“Priced at $999 and up, the iPhone X has undoubtedly helped Apple increase its revenue share in the smartphone industry. What’s more important is profits, however, and the iPhone often accounts for over 100 percent of net income in the smartphone industry when factoring in the losses posted by some rivals.”

Apple recently announced that it sold 77.3 million iPhones in the last quarter of 2017, although it didn’t disclose how many of those sales were iPhone X models. 

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  • Aleks Oniszczak

    So this means that Apple overcharges the most. Why do we get mad at Rogers and Bell when they overcharge with their huge profit margins, but think it’s great when Apple does the same? I like Apple, but I could do without their huge profit margins.

  • How much does the Note 8 cost?

  • Got Game? Get Game! ???

    Apple also supplies and maintains the operating system unlike their competitors. Your thinking about all those crap Android, Amazon, FaceBook, and Windows phones sold at cost for the sake of market share.

  • Aleks Oniszczak

    Do you know how much cash Apple has that it does nothing with? Some of that money could have been put to use by you and me and helped the economy. It’s staggering how much the overcharging adds up to. After paying for maintaining the OS, paying all their developers and Apple store employees, and after paying Tim Cook and paying for ads and paying for a spaceship campus, after all that, they have US$285,000,000,000. Each US$1,000,000,000 if it were a stack of dollar bills would be 100 kilometres high. They have 285 stacks of 100 kilometre high piles of money after paying for all expenses. Do you REALLy think that Apple needs to charge $1500.00 for an iPhone when it costs them $360 to make?

  • Aleks Oniszczak

    There are plenty of brands that charge far less than that. Just because North Americans feel it’s fine to go into debt for a phone doesn’t mean the rest of the world is that silly. Check out the OnePlus 5T – half the price of an iPhone or Note 8 but pretty much on par feature-wise. Anything from Xiaomi is pretty great at a fraction of the price as well. Just because people here are too lazy to Google what’s available rather than just buy whatever is on display at the Rogers store doesn’t mean there aren’t great phones out there priced fairly. And if you want to know where that extra money you pay goes, read my other reply above.

  • Not really interested.

    Just find it silly when Apple is always pointed out when everyone is doing it.

  • Aleks Oniszczak

    Not everyone is doing it.

  • Ok

  • Got Game? Get Game! ???

    They’re charging what the market will bare. Just like Telus/Bell/Rogers are. If people did not pay it then they would lower their prices. People do pay it so the opposite is true. Prices increase until they find the ceiling. See what I did there? I totally brought you back to your first comment. Bhwa Ha Ha Ha…

    And… Apple is investing 350 Billion in the US over the next 5 years.

  • Aleks Oniszczak

    Yes, we are back to my first comment – people keep paying Rogers and Bell and Apple and they in turn keep increasing their prices until the point that we can’t bear it anymore. But we seem to give Apple a pass when they do it but are angered when Rogers et al. do the same.

    As far as what Apple contributes to the economy, they use every trick in the book to avoid paying taxes so that the rest of us have to pick up the slack. This is the opposite of doing good for society.

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