WSJ Profiles Eddy Cue, Says iTunes 11 Release Coming Tomorrow


The WSJ has a lengthy article profiling 48 year old Apple executive Eddy Cue, a 23 year veteran of Apple and current senior vice president of Internet Software and Services:

Mr. Cue has lately managed crises related to Apple’s mobile maps and iCloud and iMessage outages. He has taken on iBooks and the iAd advertising service and oversees Apple’s App Store, which has more than 700,000 apps. He urged Mr. Cook and others that Apple should develop a smaller iPad based on his own usage of a seven-inch tablet, which Mr. Jobs previously denounced.

Within the article, the WSJ reveals iTunes 11 could launch on Thursday and was delayed due to engineering issues, which required part of the app to be rebuilt:

This week, Mr. Cue faces a test of how well Apple can keep up in online services with the launch of a new desktop version of iTunes, which is expected as soon as Thursday.

The new iTunes has been delayed a month by engineering issues that required parts to be rebuilt, according to people who have seen it.

iTunes 11 was originally set for an October release but Apple announced it would be delayed until November.

According to people who have worked with Cue, “he is more a strategist and tactician than manager,” akin to Steve Jobs, focusing on a few top priorities and preparing for the next product launch. He is seen as giving employees lots of freedom at first, then usually diving in himself to get things done, while ignoring smaller projects or personnel matters.

Cue appears to seem upbeat about the future according to people who have spoken to him recently. Seen as a rare senior Apple manager by employees, he actually likes to make small talk and chat about sports (he also loves Ferraris). He is appreciated by employees who know him for facing mistakes head on and admitting them, sometimes using lines like “we really f—ed up.”

Former employees recall the iCloud launch required data centre knowledge outside Apple’s circle of expertise and the development road was rock–but Cue remained calm and expressed confidence in employees.

The WSJ notes Cue has spent time reorganizing his team and was directly involved in the recent firing of Richard Williamson, the manager in charge of Apple Maps, which happened roughly two weeks ago according to sources. He also tried recently to get external help from people outside Apple for within his portfolio, which is similar to what we heard yesterday from Bloomberg. The Journal also notes veteran iTunes business executive Robert Kondrk has been promoted to vice president.

iTunes 11. Coming tomorrow. Watch for it!


  • Cool! I’m excited.

  • Since when does the phrase “expected as soon as Thursday” mean “it’s releasing Thursday”? Stop with the lies in the headlines, please.

  • The WSJ is one of Apple’s unofficial media outlets. They were spot on with their report.

  • Of course they were spot on. The statement they made was that the software could release as early as Thursday. There’s no way they could be wrong. It could have released three years from now and their statement would have still been true. It was actually a pretty lame statement for them to make, but that’s not my point.

    My point is that you changed the meaning of their statement in your headline. Regardless of when iTunes 11 released, your headline is still a lie. The WSJ did not say it was releasing today, they said it might, which are two different things. You claimed that they said something they didn’t.

    It may not seem like a big deal for this article (especially since iTunes 11 did end up releasing today), but I’ve seen this type of thing on a few articles in the past as well, and it’s something that really bugs me in journalism. When facts are skewed to create enticing headlines. It’s how false rumours start. I just thought I’d note my frustration.