Amazon Raising Price of Prime Membership in Canada by 25%
The price of Amazon’s Prime membership is about to increase in price in Canada, says the company. The news comes after Amazon increased the price of Prime in the U.S. back in February.
According to The Canadian Press, the Prime price increases are set to start in May. Here are the price changes below and when they will kick into effect:
- Monthly: $9.99 per month (was $7.99/month); starts May 13
- Yearly: $99 per year (was $79/year); starts at next renewal
The price increase works out to a 25% jump for the monthly fee, while the annual option also increases by the same amount. The updated prices will apply to new and existing customers.
According to Amazon, the decision was made as it “continues to invest heavily in Prime”, citing wider product selection and also a recent introduction of free one-day shipping on most items in major Canadian cities, without a minimum $25 purchase needed.
The last Amazon Prime price increase in Canada took place in January 2013. Prime membership also includes access to the Prime Video streaming service, which has bolstered its library over the years.