Google is finally rolling out Google Lens for its Chrome browser users on desktop, offering a new way to use its visual search tool on the desktop, TechCrunch is reporting.
For those who aren’t aware, Google Lens is an image recognition technology designed to enable searches that can identify what you see, not just search for things you type. Before today, Google had offered Lens capabilities in Image search and Google Photos on the web, but its best utilization was only available through the mobile app.
Following today’s update, Chrome browser users on desktop can right-click on any image on a web page, then go to the new menu option ‘Search image with Google Lens.’
This will open a set of search results in a new panel on the side of the web page with more information about the photo. You can then choose to click a button to find the image source, which lets you see other web pages that include that same image. You could also translate text in the image or use Lens to help you identify what’s in the photo.
The new feature is rolling out starting today to all Chrome users worldwide.