Following up on Apple’s announcement of its September 10 Special Event to announce a new iPhone (or two), Google has announced its next version of Android OS 4.4, called KitKat (this is not a joke), to go along with over 1 billion Android activations:
We now have over 1 Billion Android activations and hope this guy in front of the building keeps that momentum going pic.twitter.com/V0VovgmObl
— sundarpichai (@sundarpichai) September 3, 2013
The company has historically announced its mobile OS names after sweet treats:
Android 5.0 diabetes
— joemfbrown (@joemfbrown) September 3, 2013
This looks to be a brilliant marketing campaign between Google and Nestle. You can’t make this stuff up.
Android is doing a promo partnership with KitKat. KitKat wrappers might contain a code for a Nexus 7 or Google Play credit. No joke.
— Greg Kumparak (@Grg) September 3, 2013
Apple’s code names for iOS firmware have previously been revealed to be named after ski resorts. iOS 7 is expected to be launched in September.
Update: Kit Kat has uploaded a promo video explaining the power of their chocolate bar:
