Instagram Stories Hits 200 Million Users, Gets New Sticker Tools

While announcing that over 200 million people use the Stories feature every day, Instagram has today launched new sticker tools that help you be even more creative, whether you’re sharing to your story or having conversations with your friends in Direct. “Now, with these new sticker tools, you have even more ways to turn your most casual, everyday moments into something fun to share”.


Instagram’s new sticker tools include a selfie sticker and the ability to pin stickers to your video Stories. You can now turn your selfie into a sticker so you can quickly share your reaction or trade faces with someone in your story. When you take a photo or video and tap the smiley face, you’ll see a new sticker with a camera icon that lets you capture a mini-selfie. 

You can also take your selfie sticker to the next level by pinning it to a specific spot in your video. Just tap and hold the sticker, move it over any object and confirm by tapping “Pin.” Pinning works with any sticker and text, and it’s extra fun with Boomerang and hands-free video. You can even pin multiple things in the same video.

If you live in or are traveling to Chicago, London, Madrid or Tokyo, you’ll also start seeing geostickers for your city over the coming days.

To learn more about today’s updates, check out the Instagram Help Center.