Rogers Family Donates $60 Million Towards COVID-19 Relief Efforts [u]

To mark its 60th anniversary serving Canadians, the Rogers family has today announced a $60-million community donation to various charities across Canada to help Canadians most affected by the financial impact that has followed the COVID-19 health crisis.

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“Our family is honoured to be able to do a small part to help Canadians and Canadian families as they try to recover from the difficult financial challenges that COVID-19 has brought to so many people, especially people already under financial stress,” said Martha Rogers, Chair of The Rogers Foundation.

“Through this donation the Rogers family builds on Rogers Communications support of Food Banks of Canada, Big Brothers Big Sisters Canada, Women’s Shelters Canada and PFLAG Canada,” said Edward Rogers, Chairman of Rogers Communications.

The Rogers family donation will help Canadians in the following ways:

  • Food Banks Canada:  Faced with unprecedented demand, these funds will enable FBC to help more Canadians, more quickly, by increasing bulk food purchases; and work collaboratively with communities and industries within the agricultural sector.
  • Salvation Army:  The gift will allow the organization to serve more fresh healthy food; to increase transportation for food delivery and food delivery hubs to support 257 food banks serving 400 communities.
  • Women’s Shelters Canada:  These funds will increase the capacity of shelters to provide key services to women and children fleeing violence in an environment that is constantly shifting with COVID-19.
  • Children’s Aid Foundation:  The funds will help the national charity address the immediate and urgent needs of children and families involved with the child welfare system and youth 18-29 who have aged out of the government care system.
  • BOOST Child & Youth Advocacy Centre:  The centre’s Child & Youth Advocacy and the Assessment-Directed Therapy programs provide critical support to children, youth, and families during child abuse investigations and treatment.
  • Easter Seals Canada:  The organization supports individuals and families living with disability, and ensures they obtain the critical services and equipment they need.
  • Ted Rogers Community Grants:  The funds will support more than 150 organizations in underserved communities across every province and territory in Canada.

More information regarding the donation is available through the Rogers website.

Update: the story was updated to clarify the donation is from the Rogers family and not Rogers Communications.

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