Kendrick Lamar’s ‘HUMBLE.’ Goes Virtual on Apple Vision Pro

Even if you’re not at Super Bowl LIX to watch Kendrick Lamar perform at the Apple Music Halftime Show, you can still step inside his world—virtually.

Starting today, February 6, Apple Vision Pro users can experience Kendrick Lamar’s hit song “HUMBLE.” in a brand-new VR game, available exclusively on Apple Arcade.

The Synth Riders Experience, created by Kluge Interactive, turns Lamar’s music video into an interactive, immersive environment where players move through a virtual world inspired by the song’s visuals.

In the game, players will ride the beat as moody spotlights shift around them, taking them on a journey from New Orleans to Los Angeles, eventually making their way through crowds to claim the throne—just like in the music video.

Synth Riders has already made a name for itself as one of the top spatial computing games for Apple’s Vision Pro. This new Kendrick Lamar-themed expansion is part of the game’s push to blend music and VR into a full-body experience.

The Kendrick Lamar – HUMBLE. Synth Riders Experience is now available for Apple Arcade subscribers with an Apple Vision Pro. If you’ve ever wanted to step inside a song, now’s your chance. You’ll just need a $5,000 Vision Pro to experience it in Canada.

Earlier this week, Apple Music hyped up its Super Bowl Halftime Show, which of course will have Lamar performing.