Apple

New Apple Guide Reveals iOS Security Features Found on iPhone, iPad, iPod touch

Today Apple published a detailed PDF security guide for iOS. The guide outlines the security architecture, encryption, and data protection features found on iOS devices such as the iPhone, iPad, and iPod touch. While the published document was released quietly, this guide may suggest that Apple is looking to be more open with technical details...

Apple Retail Stores Busy With ‘Secret’ Activities Next Week Before WWDC

According to reports, some Apple Retail Store employees may be working late during the days leading up to Apple's Worldwide Developers Conference (WWDC) next week. The report comes from an Apple Store in Texas where Back-of-House (Apple inventory staff) employees and Specialists (Apple sales staff) have reportedly been asked to work late starting June 5. The employees...

D10: Aaron Sorkin Has Not Decided Who Will Play Steve Jobs in Biopic

Aside from Apple CEO Tim Cook being featured at D10, Aaron Sorkin, the man behind the upcoming movie about Steve Jobs, also had an interview. Sorkin is the one who has signed on to write the Steve Jobs biopic based on Walter Isaacson’s biography and made by Sony Pictures Entertainment. Speaking with Walt Mossberg, Sorkin...

Apple May Have Acquired Italian Music Editing Startup Redmatica

Today, scattered reports indicate that Apple may have acquired Redmatica, a small Italian startup company that specializes in digital music-editing applications. The report was first issued by Italian blog Fanpage. The blog also managed to find a document from the Italian communications regulator to prove the recent acquisition. The company's software is Mac-based and includes...

Be Sure To Watch Tim Cook’s Chat Tonight From D10

Apple CEO Tim Cook will be starting the D10 conference tonight as the headlining interviewee. The chat begins tonight at 6PM PDT. This interview is Cook's second public interview this year. His first was at the Goldman Sachs' annual Technology and Internet Conference. There Cook discussed worker safety, financials, products, and Apple's culture. The interview...

Forrester: Apple Should Release A “Non-TV TV” Called “iHub”

James McQuivey has written a neat post at his blog at Forrester that looks at Apple's possible future in the television business. The post indicates that the television arena is not really about the actual television. Instead, it is about big names such as Apple, Microsoft, and Google wanting to add the television to their...

A Look At How Apple Is Evolving Under Tim Cook’s Leadership

This morning Fortune posted an excellent piece that provides insight into how, after nine months on the job, Apple CEO Tim Cook is evolving Apple and its culture. The story essentially concludes that under Tim Cook's leadership, Apple is becoming more open and more corporate, but not in a bad way. After being with Apple...

BrandZ Study: Apple Holds First Place & Dominates World’s Top Brands

According to a new study published this week by market-research agency MillwardBrown, over the last year Apple continues to be the world's most valuable brand. The company is leading a group of other technology-based firms in the top 10 list. The report indicates that Apple has increased its brand value by 19 percent over the...

All-Star Cast Honors Steve Jobs At Webby Awards

Held in New York City, last night was the 2012 Webby Awards. Aside from honoring the best and brightest of the web, the show assembled an all-star cast to honor Steve Jobs. The tribute to Steve was introduced by John Hodgman and Justin Long, better known for their PC versus Mac Apple commercials. After Justin...