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Apple Announces ‘Apple Business Essentials’ for Small Business Owners

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Apple has just announced ‘Apple Business Essentials’ — an enterprise subscription service that packs everything a small business might need, from organization-wide device management and storage expansion to priority technical support, into one neat little bundle.

“Small businesses are at the core of our economy, and we’re proud that Apple products play a role in helping these companies grow,” said Susan Prescott, Apple’s Vice President of Enterprise and Education Marketing.

“Apple Business Essentials is designed to help streamline every step of employee device management within a small business — from setup, onboarding, and upgrading, to accessing fast service and prioritized support, all while keeping data backed up and secure, so companies can focus on running their business.”

The subscription is designed to make it easier for IT personnel to setup corporate devices for new employees, and simplify the employee onboarding and orientation process. Collections, a feature included in the subscription, will “enable IT personnel to configure settings and apps for individual users, groups, or devices.”

Apple Business Essentials lets businesses “configure, deploy, and manage Apple products from anywhere,” says the company.

The subscription also brings advanced security features, such as FileVault, Activation Lock, and User Enrollment. Expanded iCloud storage and AppleCare+ for Business Essentials also come bundled into the subscription, along with 24/7 access to Apple’s priority phone support.

Apple touts Apple Business Essentials as the complete enterprise solution for businesses that use and deploy its products to employees. The service has already gone live in beta, and is available for small businesses with up to 500 employees.

Apple Business Essentials is offered with “flexible subscription plans.” Subscription packages can be configured to support each user with up to three devices and up to 2TB of secure storage in iCloud, starting at $2.99 USD per month. AppleCare+ for Apple Business Essentials is an optional add-on.

On Tuesday, Apple kicked off the holiday season with its Holiday Gift Guide for 2021.

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