The Disney+ streaming service has been off to an incredible start, amassing over 100 million paid subscribers in 16 months.

But now that the honeymoon period is over for Disney+, we’re starting to see more price increases. Last month, Disney+ prices in Canada increased by $3 per month, due to the addition of Star content.

Now, Disney+ has announced U.S. subscribers will see a price increase of their own, starting this Friday, March 26, as prices will increase by $1 per month to start at $7.99 USD, while annual subscriptions are set to increase by $11 per year.

Check out the chart of the new price breakdown sent by Disney to iPhone in Canada below:

Disney said in an email “prices for existing subscribers will increase in the first bill on or after March 26, 2021.”

There are many Canadians subscribing to the U.S. version of Disney+ and using VPN services to access Hulu, so this price increase may impact those taking advantage of American versions of the streaming service.

Click here to sign up for Disney+ and subscribe to annual subscriptions, to beat the price increase.