Fitbit Introduces ‘Ionic’ Health and Fitness Smartwatch

Packed with personalized guidance, on-device dynamic workouts and more, Fitbit has just introduced its first ever ‘Ionic’ smartwatch, featuring a new relative SpO2 sensor, industry-leading GPS tracking, improved heart rate tracking and water resistance up to 50 meters. In addition, it also supports smart features like contactless payments, on-board music, smart notifications, and a variety of popular apps in the Fitbit App Gallery.

“With Ionic, we will deliver what consumers have not yet seen in a smartwatch – a health and fitness first platform that combines the power of personalization and deeper insights with our most advanced technology to date, unlocking opportunities for unprecedented health tracking capabilities in the future”, said James Park, co-founder and CEO of Fitbit. 

Users will also be able to make payments using Fitbit Pay. Over the coming months, users will be able to add eligible American Express cards, as well as Mastercard and Visa credit and debit cards from top issuing banks in over 10 markets across the globe, including ANZ, Banco Santander, Bank of America, Capital One, HSBC, KBC Bank Ireland, OCBC Bank, Royal Bank of Canada, UOB and US Bank.

In addition to these new features, Ionic has everything you love about Fitbit, such as automatically tracking your steps, calories, floors climbed and sleep stages, cardio fitness level or estimated VO2 Max, and more. 

Available in 3 colour options, Ionic is available for pre-sale today on Fitbit.com and in retailers globally starting October 2017. Fitbit is also partnering with Adidas to deliver a special edition device and training programs, which will be released in 2018.