Pebble

Why Smartwatch Inventor ‘Pebble’ Failed to Succeed

In a lengthy writeup over at Medium, Pebble founder Eric Migicovsky has shared how they succeeded at inventing the smartwatch and an entirely new product category but failed to create a sustainable, profitable business. Migicovsky recalls how he started Pebble with some friends from the University of Waterloo in 2008. "We were the first company to...

Pebble App Update Removes Dependence on Cloud Services

Following Pebble’s acquisition by Fitbit last year, the company had announced that Fitbit would be “going out of its way” to keep the smartwatch platform’s software and services running through 2017, even after its servers go offline. This week, Pebble’s apps for iOS and Android have finally been updated to remove the dependence of Pebble smartwatches on its...

Fitbit to Slash 6% of Workforce as Q4 Earnings Disappoint

Fitbit is set to cut 110 jobs, or about 6% of its global workforce after fourth quarter earnings disappointed, with only 6.5 million devices sold, as quarterly revenue was below the company's guidance. Fitbit shares have dived as much as 13 percent after revealing it will cut anywhere from five to ten percent of its...

FitBit To Keep Pebble’s Services Running Through 2017

Fitbit announced that it was acquiring Pebble last Wednesday, and that the latter would stop manufacturing its own smartwatches going forward, according to a press release. Now, however, it looks like Fitbit will ensure Pebble’s software and services continue to run through at least the end of 2017. Fitbit had already said that it plans […]

Pebble to Shut Down as Fitbit Acquires Key Assets Only

Last week it was rumoured Fitbit was set to acquire smartwatch maker Pebble, and now the deal has become official as expected. In an email to customers, Pebble explained the following: Fitbit has agreed to acquire key Pebble assets. Due to various factors, Pebble can no longer operate as an independent entity, and we have...

Fitbit Reportedly Acquiring Pebble: Report

According to a new report from The Information, Fitbit is said to be closing in on a deal to acquire smartwatch maker Pebble: Fitbit, the leader in the fitness band market, is near a deal to acquire smartwatch maker Pebble, according to three people briefed on the deal. The price couldn’t be learned but it...

Pebble Teases New Announcement with a Countdown for Tomorrow

As you can see in the image above, Pebble has set up a new countdown timer on its website captioned “Wait for it…” which ends tomorrow at 7 a.m. PT/10 a.m. ET. So far, it’s totally unknown what the company is accounting tomorrow, though it has been repeatedly sharing it on its Twitter feed as well. Everything's better with...

Pebble Lays Off 25% of Staff Amid Increased Financial Concerns

TechCrunch reports that Pebble is laying off 25% of its staff due to "increased financial concerns." The news was first reported by Tech Insider, who quoted Pebble CEO Eric Migicovsky as the source. The smartwatch market has become increasingly competitive, so Pebble must compete with companies such as Apple, Samsung, Motorola, and more as they...

Apple Watch Has “No Material Impact” on Pebble Sales, Says CEO

The Apple Watch actually helps sales by raising awareness of wearable technology, Pebble CEO Eric Migicovsky has suggested, speaking with CNBC. "Apple has brought a ton of attention to this space," Migicovsky told CNBC at the Dublin Web Summit on Wednesday. "We've actually seen no material impact from Apple entering the space on our sales....