Apple has shared six new Apple Watch ads on its YouTube channel, highlighting how specific features of the wearable can make your life easier. These ads are 15-second shorts that focus on turn-by-turn directions, audio messages, receiving messages, tracking heart rate, Apple Pay and also the workout app.

Check them out below:

Ride

Sing

Date

Train

Sprinkle

Cycle

Apple SVP of marketing Phil Schiller also shared a playlist of all Apple Watch ads and videos on Twitter, asking people to “watch these”:

Watch these! 😉#AppleWatch http://t.co/X63yzAQsCs

— Philip Schiller (@pschiller) October 6, 2015

What do you think of these new ads?