Apple’s Genius TV Ads Have Vanished From Its Site And Youtube


When Apple’s Genius TV advertisements were aired only during the opening ceremony of the Olympics (and not any time else), I knew Apple must have personally requested they not run anymore. The ads withstood heavy criticism because the customers in the ads were seen as clueless. I found the three advertisements humorous, but apparently Apple wasn’t looking to move away from their professionalism commercials.

To further prove my point, Apple has removed the advertisements from their website and Youtube, points Macrumors. Not only did they stop airing the commercials now, they are removing them from the internet. Looking back at Apple’s Youtube channel, they are a favorable company of removing old TV commercials, but these were eminently new, notes our source:

Apple does tend to remove older advertisements from its website and YouTube over time, but the company still has ads on YouTube from as far back as November 2010.

What are your personal thoughts on the Genius commercials? Like I said, they were humorous. I think too many people have deeply criticized these commercials in the wrong way.

[via Macrumors]


  • These ads got a lot of flack, but they weren’t terrible. They were just average. They felt more like ads for an electronics retailer than for Apple.

  • RyanStOnge

    Ya. I was surprised at first with them too. But I think I actually like them, or at least the airplane one.

  • These spots were lame. Would Steve have allowed these ads to air if he were alive? I suspect the answer would be ‘no’.

  • I didn’t love these commercials, but I didn’t hate them either. Overall, the humor was just lame- and yes, the ‘consumers’ seemed a bit on the technologically inept side. I think overall the biggest problem is the ‘genius’ seemed like a pretentious, condescending douche- which Apple already kind of has a problem with. I guess that’s what you get when you name your support people ‘genius’ though.